Abstract
While philosophy of sport clings for life, sport in Austalasia has undergone a significant transformation since the early 1990s. Sport is now considered 'more than a game'. That is, elite, high-performance sport is now big business that is also perceived as a powerful instrument for the expression of national identity and pride. This has resulted in a growing scientific and manaagement focus in university level sport, exercise and physcial education related courses (McKay et al. 1990). This reflects a similar trend in universities in North America and the U.K