Abstract

The release of Kanye West’s Yeezus was indelibly marked by the provocation of his hit song entitled “New Slaves,” which introduced a pessimistic terminology to capture the paradoxical condition whereby Black freedom from enslavement only resulted in the capturing of Black people psychically in the neo-liberal entanglements of poverty, servitude, and corporatism. His analysis, not unlike currently en vogue theories of Afro-pessimism or Critical Race Theory’s realist lens, maintains that despite all the rhetoric and symbols of progress to the contrary, Black people are simply not free in America. West’s performance of “New Slaves” on Saturday Night Live was only amplified by the “Not For Sale” insignia ..