Abstract

Nowruz, meaning “new day” in Persian, is an ancient celebration marking the arrival of spring at the vernal equinox. Far more than a mere commencement of a new year, this tradition, with its origins stretching back over three millennia to the era of Zoroastrianism, embodies a profound reverence for life, rebirth, and the perennial triumph of light over darkness. Celebrated by diverse ethno-linguistic and cultural communities across a wide geographical expanse, Nowruz presents a rich tapestry of visual, auditory, and ritualistic elements. Its aesthetics, encompassing the meticulously arranged Haft-Seen table, the vibrant hues of traditional clothing, the resonating sounds of celebratory music, and the symbolic acts of fire jumping and communal feasting, are deeply intertwined with the foundational myths that have shaped this enduring tradition. This report aims to explore the intricate relationship between these underlying mythological narratives and the rich ceremonial aesthetics of Nowruz, illustrating how these myths are visually, audibly, and symbolically represented in contemporary practices across various cultures.