Abstract

Two recurring ideologies are used to explore and explain differences in approach to media coverage and problems, both by those within the media and by critics outside the media. Models of Left (individualism, liberty, human happiness) and Right (achievement, maintenance of norms) are used to map three contemporary journalism issues: professionalism, journalist as Good Samaritan, and objective reporting. Each readily lends itself to ideological and para-ideological analysis. Ideological constructs made a significant contribution to the mapping and assessing of ethical and professional media problems.