When and how to satisfice: an experimental investigation

Theory and Decision 83 (3):337-353 (2017)
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Abstract

This paper is about satisficing behaviour. Rather tautologically, this is when decision-makers are satisfied with achieving some objective, rather than in obtaining the best outcome. The term was coined by Simon, and has stimulated many discussions and theories. Prominent amongst these theories are models of incomplete preferences, models of behaviour under ambiguity, theories of rational inattention, and search theories. Most of these, however, seem to lack an answer to at least one of two key questions: when should the decision-maker satisfice; and how should the DM satisfice. In a sense, search models answer the latter question, but not the former; moreover, usually the question as to whether any search at all is justified is left to a footnote. A recent paper by Manski fills the gaps in the literature and answers the questions: when and how to satisfice? He achieves this by setting the decision problem in an ambiguous situation and by using the Minimax Regret criterion as the preference functional. The results are simple and intuitive. This paper reports on an experimental test of his theory. The results show that some of his propositions appear to be empirically valid while others are less so.

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