Abstract
The Scandinavian working-life tradition is founded on ideas and values similar to the model of conductivity. However, although the Scandinavian working-life tradition is pragmatic and consensus seeking the model of conductivity is stringent following its principles. The pragmatic approach, here represented by the Danish program of “the developmental work,” has made it difficult to follow the vision of the program (to improve working conditions and at the same time meet social and environmental needs). Instead, the program has mainly targeted organizational development in established companies, accepting the existing principles of wealth creation. The model of conductivity can strength the visions behind the pragmatic approach by its conceptualization of an alternative creation of wealth related to opportunities in current working life: a creation of wealth based on skill, creativity and networking among employees across the borders of the organizations and released from the language of management.