Abstract

Radio Nation is a methodologically sophisticated book on the mutual relationships among radio broadcasting, popular culture, and nationalism in Mexico at the local, regional, national, and global levels, covering the period from 1920 to the end of World War II. An epilogue continues the story through the radio‐based transition to television in the postwar era. The main social groups examined include the Mexican government, the U.S. Office of the Coordinator of Inter‐American Affairs , the Raul Azcárraga radio conglomerate, and listeners.Joy Hayes carries out her ambitious project by developing a multilayered methodology. She brings together the concepts of antimodernism and hegemony from her mentor, T. J. Jackson Lears; recent literature on Mexican nationalism and nation‐building as a negotiated process; cultural studies work on the aural characteristics of the radio medium ; and the formation of culture and nation as a communications process. Hayes argues that “both radio and nation are social practices that interract to actively resist the concept of modernity” . Thoroughly modern as far as their both being forward looking, the radio and the nation are nevertheless antimodern institutions in overall effect, because they recreate premodern traditions of music, storytelling, and paternalism that can be developed into other forms of mass communication. In this regard, government station XEQ promoted a “musical nationalism,” but the “market nationalism” of Azcárraga's powerful, 200‐kilowatt, commercial station XEW eventually triumphed. Even though Azcárraga depended upon radio manufacturers and networks in the United States, his market nationalism was structured by the Mexican state.An intriguing diagram of power relations in Mexico during World War II shows triangular negotiations between the Azcárraga Group, U.S. media corporations and the CIAA, and the Mexican state—producing and influencing culture markets, U.S. politics, and national culture. Unfortunately from my point of view, the diagram shows radio content and radio audiences as groups outside these negotiations, even though the author pays attention to listening contexts, audience reactions, and the creation of new forms of “traditional” Mexican music for the aural needs of the radio.The book discusses other issues of interest to historians of science and technology, including government regulation , the agency of users , and the appropriation of a technology for use in another society. Very little is said about physical aspects of radio, except for the “presence” of the radio voice, problems with shortwave transmission, which hampered U.S. efforts to beam its message of Pan Americanism and consumer culture to Mexico during World War II, the high power of XEW, and Azcárraga's building a radio network by means of bicycle messengers because of the lack of telephone lines.Although Radio Nation is convincing, its brevity left me wanting to hear more about programming in the commercial and government stations, changes in regional culture and in Mexico City that might have influenced radio listening habits and vice versa, and more examples of antimodernist tendencies . Theory and context tend to crowd out discussions of radio programs, producers, and listeners. That said, Radio Nation is a stimulating book that significantly contributes to our understanding of the complex relationships between communications technology and cultures other than those in the United States and Europe