Subjects and reading strategies in hypermedia: The re-emergence of the author

Semiotica 2009 (173):525-555 (2009)
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Abstract

Following the much-vaunted ‘death of the author,’ this article investigates the re-emergence of the author's subjectivity (and the relation of this to readers' strategies) in electronic texts. Specifically, it looks at the design of ‘hypertextual transpositions’ — a particular kind of information-intensive hypermedial application presenting a ‘classic’ literary text by providing an electronic version and a series of multimedial added materials that can be used in reading, enjoying, and/or studying the literary text. By closely analyzing a sample of ‘hypertextual transpositions,’ the article seeks to demonstrate the ways in which design considerations in the creation of these electronic artefacts are tantamount to a re-emergence of the author's subjectivity. The technology of ‘hypertextual transpositions’ facilitates devices and reading strategies that are simply not available to traditional print texts. Nevertheless, it will be shown that hypermedial versions of ‘classic’ texts reinstate customary principles of authorship while also introducing some new facets of authorial subjectivity.

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The Ethics of Authenticity.Charles Taylor - 1991 - Harvard University Press.
Sources of the Self: The Making of Modern Identity.Charles Taylor - 1994 - Philosophy and Phenomenological Research 54 (1):187-190.
Sources of the Self.R. A. Sharpe - 1992 - Philosophical Quarterly 42 (167):234.
The Act of Reading: A Theory of Aesthetic Response.Wolfgang Iser - 1979 - Journal of Aesthetics and Art Criticism 38 (1):88-91.

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