Abstract

Philosophers have had much to say about the moral obligations arising from trust. These obligations involve, predominantly, interpersonal relationships. But what can we say about the moral relevance of trust in institutional settings? In this paper, we consider the particularised approach to trust and its focus on interpersonal relationships and argue that it is far from clear whether this is the kind of relationship that persons can have with respect to firms. For a particularised view of trust to be applicable to firms, firms must be seen as institutions that are to some extent distinct from their individual members. They would also have to be fitting targets and sources of reactive attitudes in morally relevant trust relationships. Such an account of trust in firms is not as yet forthcoming. To inspire future work on trust and firms, we take note of an argumentative strategy in the literature on corporate agency that lets us conceive of firms as appropriate targets and/or sources of reactive attitudes. In so far as this strategy turns out to have empirical efficacy, we suggest it may also prove fruitful for thinking about trust in relation to firms.