Abstract
'Globalization' provides an ambiguous cliché for psychology as the North American and European version of the discipline is being exported widely. After providing a brief history of globalization and the failure of its intended effects I discuss three episodes of psychology's place in a globalized marketplace of ideas; the pre-1900 development of psychology in Germany and North America, the failure of phenomenological psychology in Europe after World War II and the current state of the professionalization of psychology. Psychology has, thus far, largely followed the enthusiasms of the globalizers. While it is far too late to create 'indigenous psychologies,' theory remains a vehicle of questioning, coaxing, and resistance through which to engage the multiplicity of subjectivities that confront us. 2012 APA, all rights reserved)