Abstract

Concern over the natural environment has been a persistent problem for industrialized society. One possible reason for the enduring anxiety over the condition of the ecosystem may be that the masculinist perspective dominant in business education, research, and practice does not allow us to envision sustainable solutions. This manuscript traces the rise of masculinist hegemony in organizational science and counters with a postmodern feminist alternative that may provide more workable, long-term solutions to environmental degradation. Examples of changes in business language and heuristics that may be derived from such a postmodern feminist perspective are discussed.