Abstract

Challenging recent arguments that the implicit poetics of Homeric epic presents a poetry without rhetoric and a view of bards as independent of the context of performance, this article explores the Phaiakian episode in the Odyssey in an effort to demonstrate that the interactions between Odysseus' tale, the songs of Demodokos, and Homer's treatment of his hero reveal the workings of a rhetorical poetics. The predominance of a rhetorical stance in the poem is closely related to skepticism, the chief cognitive state of agents in the Odyssean world, and to the proto-Machiavellian treatment of aretē as a performative excellence combining practical intelligence, a situational approach to speech, and an appreciation for the relativism of value-traits that link rather than alienate the hero and the bard.