Ethical Standards in Advertising: A Worldwide Perspective

Journal of Business Ethics 19 (2):159 - 169 (1999)
  Copy   BIBTEX

Abstract

An empirical study indicates how close advertisers from all the continents have been from the natural law and other fundamental moral principles. In their professional activities, many advertisers assumed the philosophical relativism as the framework for fundamental concepts. The ethical problems have not been equated with objectivity and the realist approach is appointed as a solution.

Other Versions

No versions found

Links

PhilArchive



    Upload a copy of this work     Papers currently archived: 103,401

External links

Setup an account with your affiliations in order to access resources via your University's proxy server

Through your library

Similar books and articles

The israeli approach to advertising: Ethical and legal norms.David A. Frenkel & Yotam Lurie - 2001 - Business Ethics, the Environment and Responsibility 10 (3):248–256.
The Israeli approach to advertising: ethical and legal norms.Yotam Lurie David A. Frenkel - 2001 - Business Ethics, the Environment and Responsibility 10 (3):248-256.

Analytics

Added to PP
2011-05-29

Downloads
15 (#1,278,503)

6 months
3 (#1,061,821)

Historical graph of downloads
How can I increase my downloads?