Abstract

Maritime Fair Trade is a new concept occurring in the biased sector of shipping. The concept emphasizes, among other ethical desiderates, the necessity of assuring ethical and safe business and work environment, including organizational gender equality, which is one of the United Nations Sustainable Development Goals. The paper presents an overview of the context of appearance for the new concept, underlying the role of maritime charities and international organizations. The paper includes a comparison between criteria considered by the Seafarer Happiness Index and their relation to Maslow’s pyramid, as focal point for developing maritime fair trade concept.