Abstract

In the tapestry of contemporary existence, individuals find themselves confronted by an unprecedented myriad of options, each thread promising a path to self-realization and fulfillment. This profusion, ostensibly a testament to freedom (F) and autonomy (A), paradoxically casts a shadow of existential angst (A), indecision (C), and discontent. This article explores the philosophical dimensions of the paradox of choice (PoC), drawing inspiration from existentialist inquiry, utilitarian ethics, and psychological introspection. Through critical analysis and introspective exploration, in this article I argue that the paradox of choice (PoC) is not only an obstacle but also an opportunity for personal growth and realization. By examining the ontological tension between freedom (F) and anxiety (A) latent within the labyrinthine of modern choices, this article aims to illuminate pathways toward transcendence and authenticity (U). It seeks not mere coping mechanisms but profound insights and practices aimed at harmonizing the human will with the boundless possibilities that populate our contemporary landscape of existence; symbolically: PoC = (C∧A∧F)∨U.