Canadian Corporate Social Responsibility Reports: Practitioner Responses to (Selected) Academic Ideas

Proceedings of the International Association for Business and Society 18:162-167 (2007)
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Abstract

This paper investigates the interpretation of Corporate Social Responsibility found in reports by corporations. Data was collected from websites of Canadiancorporations figuring in the S&P/TSX 60 stock market index. Following some simple descriptions of the reports, three brief analyses are conducted. First the structure of the reports is analyzed. Then word use is investigated. Finally the use of pictures in the reports is analyzed

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9780976326441

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