Abstract

‘Communication’ is the basic concept of an aesthetic media theory and, under the title ‘communication aesthetics’, is particularly suitable for defining a capacity of that phenomenon that also describes a holistic experience of so-called digitality in a new way. In the passage through this concept of communication, ‘communication aesthetics’ is therefore also the basic term for studies of digital media cultures and is used here as an example to determine the relevant phenomena of mediality, materiality and the contemporary technological body practices associated with them. ‘Aesthetics of communication’ is then also the title word for the sought-after answer to the question of whether the speech of transfer between different arts as ekphrastic representation acquires a significance of its own that cannot be decomposed by unconditionally necessary and, as a rule, even more important reflection on its effects. The essay examines how both sides of the term – the ‘aesthetic’ and the ‘communicative’ – can be discussed in order to reflect on their connection, especially against the background of the implications of the digital per se. In the first part, the contrasts that determine this conceptual construction are analyzed using an example of media culture in order to read them as the basic definitions of a dialectical concept of the ‘communicative-aesthetic’. Against this background, the second part of the essay deals with the related ‘communication-aesthetic’ practices that could be used as the ingredients and objects of a genuine interdisciplinary media theory.