Semiotica 2020 (236-237):377-394 (
2020)
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Abstract
In this response paper, I trace the origins of semiosic translation and explain why Jia’s interpretations are theoretically problematic. I also demonstrate that the view of translation endorsed by Jia is untenable from a cognitive perspective, since both perception and action are affordances of the living organisms and hence are not restricted to the “thinking mind” within a Lotmanian semiosphere. Finally, since translation is not a special case of semiosis, I show that semiosic processes, and not individual signs, are the source of all types of translations.