Australia's Coalition Against Duck Shooting sees duck-shooting as a social problem and as an injustice with moral, legal and environmental consequences. The small animal liberationist group has succeeded in dramatically reducing the numbers of duck shooters in Victoria, which is the home of duck-shooting in Australia. The Coalition's framing work with the public via the electronic media involves three parts: a diagnosis , a prognosis and a motivational frame , all of which construct hunting as a cruel, antisocial blood sport (...) that ought to be banned. In this article, television news bulletins and feature stories from the 1993 and 1994 campaigns are analyzed to show how CADS makes and sustains its claims. In addition to 90 pages of transcripts of news commentaries and descriptive accounts of the visuals, the data include tape-recorded interviews with some of the duck liberationists involved in the campaign. (shrink)

The history of the vivisection debate is a case study in the use of vilification not unlike its rhetorical use by adversaries in the pro-life/pro-choice controversy. According to Vanderford, vilification in that debate serves a number of functions: to identify adversaries as ; to cast opponents in an exclusively negative light; to attribute diabolical motives to one's adversaries; and to magnify the opposition's power as an enemy capable of doing great evil. In the vivisection debate, both sides have attempted to (...) delegitimize each other by one or more of these means. On the antivivisection side, Samuel Johnson in 1758 produced the fiercest attack up to that time on and When the antivivisectionist movement peaked in England in the 1870s, the animal experimentalists began to organize in earnest to fend off the charge that vivisection was both cruel and useless. By the turn of the century an American neurologist, Charles Loomis Dana, identified a way to discredit the mainly female antiscience in the antivivisection movement by inventing the disease to describe one of the diseases affecting mainly women who, having no children or a useful occupation, joined animal protection societies and campaigned against vivisection. Zoophil-psychosis, it was claimed, was a form of mental illness, an incurable insanity that afflicted the hysterical opponents of vivisection. (shrink)

This article addresses a countermovement to the animal liberation movement and its campaigns against vivisection, factory farming, and recreational hunting in the United States, the United Kingdom, and Australia. As moderate welfarists, pragmatic animal liberationists , and radical abolitionists who advocate animal rights, animal protectionists campaign for animals. The countermovement defends acts that animal protectionists decry. Meanwhile, sociologists accord little study to interplay between the movements . In Buechler's and Cylke's collection of 34 papers on social movements , only one (...) paper focused on countermovements, describing the connection between social movement and countermovement as "a continuous dialect of social change" . Although extensive writings exist on the main campaigns of the animal liberation movement, little scholarly material exists on the defenses mounted by the countermovement. This article examines key elements of a values war, a struggle over moral capital waged by animal protectionists and their countermovement opponents. (shrink)

Genetic engineering is a social invention as much as a biological one. Ordinary citizens interested in the well-being of life on the planet should therefore be involved in the ethical debates concerning the future of nonhuman animals. The creations of genetic engineers ought to be evaluated on a case-by-case basis by what the American philosopher R. G. Frey calls Frey is an advocate for putting animals in perspective, which means that animals matter, but not as much as humans. He therefore (...) supports the prevailing moral orthodoxy, which currently in the West means that animals can be eaten, dissected, hunted, and exhibited, provided that these things are done humanely and that the benefits to humans outweigh the harms to the animals. The he suggests, would have no objection to humans killing animals as long as the animals do not suffer. In the present paper, my aim is to raise some of the ethical, welfare, and social issues from an animal-protectionist perspective which ordinary citizens would need to consider if they were ever asked to vote on the benefits or otherwise of the impact of genetic engineering on animal welfare. (shrink)

Using the results of a survey of animal rights activists, advocates, and supporters, the paper reveals much more convergence than divergence of attitudes and actions by male and female animal protectionists. Analysis of the divergence suggests that the differences between men and women in the movement are contingent upon such things as early socialization, gendered work and leisure patterns, affinity with companion animals, ambivalence about science, and a history of opposition to nonhuman animal abuse by generations of female activists and (...) animal advocates. Aside from the feminist and women's movements and groups like Mothers Against Drunk Driving, it is rare to find a social movement in which the standing of women eclipses those of their male colleagues. The paper suggests that animal protection remains a bastion of female activism and advocacy because women care about blood, flesh, and pain and, unlike earlier generations of animal activists, no longer are seen as a liability to the success of the movement. (shrink)

This paper profiles the animal activism of the late American animal activist Henry Spira, whose campaign strategies and tactics suggest a number of links with the nineteenth century pioneers of animal protection as well as with approaches favored by contemporary animal activists. However, the article argues that Spira's style of animal advocacy differed from conventional approaches in the mainstream animal movement in that he preferred to work with, rather than against, animal user industries. To this end, he pioneered the use (...) of "reintegrative shaming" in animal protection, an accommodation strategy that relied on moralizing with opponents as opposed to the more common approach in animal advocacy of adversarial vilification, and hence, disintegrative shaming. The article describes the framing of some of Spira's best-known anti-cruelty campaigns and his use of reintegrative shaming to induce animal users to change their ways. (shrink)