Imagination as the key to the creative process is one of the key components of design education that affects students' problem-solving skills and innovation. The purpose of this research is to determine the impact of creative imagination on the academic performance of students enrolled in design courses. It intends to obtain a measure of the way creative imagination affects or influences students’ performance as well as their achievements. However, there is a lack of understanding regarding the correlation between creativity and (...) performance among university students. The study collected data on creative imagination and academic performance through a survey of 350 participants drawn from five universities. Self-administered questionnaires were distributed to 350 participants, of which 320 were 176 males and 144 females. The research included quantitative techniques such as linear regression, correlation analysis, and structural equation modeling-partial least squares (SEM-PLS). Further, the result of the analysis showed that imagination level has the most significant impact on academic outcomes in design programs with a strong positive effect (β=0.35, p-value = 0.04). Higher creative imagination scores had a positive correlation with grades and students' involvement. This underscores the importance of forecasting to enhance students’ performance and engagement in design programs. The strategies used in education should be utilized to supplement creativity to raise the performance and satisfaction of students. (shrink)

Digital evolution in the banking sector refers to the integration and development of digital innovations, such as internet banking, mobile applications, AI, and data analytics in banking operations and customer service measures. The research examines the influence of digital development on customer interaction strategies in the banking sector. As banks increasingly adopt digital tools to meet customer expectations for convenience and personalized services, the dynamics of customer relationships are changing. The study purpose is to understand how digital transformation influences customer (...) engagement, satisfaction, loyalty and challenges banks face in maintaining personalized interactions in a digital environment. The study looks into a number of factors, including digital engagement, customer satisfaction, service personalization, customer loyalty, service accessibility, trust and security. The study involves 600 banking customers filling out a questionnaire after being informed about the purpose of the survey. SPSS was employed to conduct various statistics tests such as, pearson correlation, chi square, and t-test the obtain data and variables. The result indicates a positive correlation between the adoption of digital banking solutions and increased customer engagement. Research results underscore the importance of continued investment in a digital technologies to maintain a competitive edge in the banking industry. Banks that effectively integrate digital tools into their customer relationship management practices are better positioned to evolving requirement of customers, leading to improved satisfaction and loyalty. (shrink)

The cultural heritage sites, incorporating advanced technology and engaging activities have been demonstrated to enhance visitor attention and retention, resulting in more significant and unforgettable experiences. The evolution of immersive technologies, has significantly transformed visitor engagement in cultural heritage sites. This study investigates how these technologies increase visitor experience and engagement. The study utilizes Chi-square tests and ANCOVA and multiple linear regressions tests to examine the correlation between technology usage and visitor satisfaction, to identify key predictors of enhanced visitor interaction. (...) The findings highlights the significant prospective of immersive technology enhances cultural heritage experiences, providing actionable insights for site managers and technology developers. The investigation highlights the renovate consequence of incorporating VR and AR technologies on visitor engagement at cultural heritage sites, enhancing satisfaction, and boosting return visits. It provides valuable recommendations for site managers and technology developers to enhance cultural heritage experiences. (shrink)

Smartphone acceptance could improve instruction, increase accessibility, and foster student involvement, which is a fundamental element in the development and application of m-learning in the classroom. This process reflects continuing advancements and versions in educational methods. The effect of mobile technology adoption in classrooms is examined in this study, focusing on its effects on student engagement, educational outcomes, and the associated infrastructure and support. The study comprised qualitative and quantitative data collected from 300 students using a mixed-method approach. Five key (...) variables related to mobile technology use were integrated, and SPSS software was employed for analysis. Descriptive statistics were used to compute an adoption index, highlighting positive student feedback and assessing technological integration, despite, to assess variations in student satisfaction and academic achievement; a one-sample t-test was used. Results revealed significant positive impacts on engagement and outcomes, though challenges in infrastructure and cost price. The findings highlight how mobile technology could transform education, but they also highlight how much additional resources and encouragement are required to ensure that it is as sustainable and effective as possible. (shrink)

This study analyzes the elements that influence visitor contentment at cultural events by developing and testing several hypotheses. This framework considers visitor contentment as the dependent variable (DV) with independent variables (IVs) including program content, event logistics, social atmosphere, facilities, customer service, and accessibility. A survey of 270 visitors was conducted to evaluate these variables and their impact on visitor contentment. Statistical analysis was evaluated using SPSS 25. ANOVA, multiple linear regression, and chi-square tests were among the statistical techniques used (...) to assess the effects and associations of each factor. Chi-Square test results show that all hypotheses have substantial relationships (p-values < 0.05) and that each independent variable has a significant effect on visitor contentment. ANOVA supports the results that program content (F=7.45,p<0.001), facilities (F=8.20,p<0.001), and other factors significantly impact visitor contentment. According to multiple linear regression analysis, program content (coefficient=0.421,p<0.001) and facilities (coefficient=0.512,p<0.001) have the greatest impact on visitor contentment, followed by event logistics (coefficient=0.308,p=0.003), customer service (coefficient=0.189,p=0.028), accessibility (coefficient=0.294,p=0.002), and social atmosphere (coefficient=0.267,p=0.001). These results emphasize the significance of every element in improving visitor contentment, with facilities and program content being especially important. (shrink)