Advertising. From strategic planning to media implementation

Journal for the Study of Religions and Ideologies 9 (27):356-361 (2010)
  Copy   BIBTEX

Abstract

Review of Delia Cristina Balaban, Advertising. From Strategic Planning to Media Implementation, (Iaşi: Polirom, 2009)

Categories

Keywords

Reprint years

Other Versions

No versions found

Links

PhilArchive



    Upload a copy of this work     Papers currently archived: 100,888

External links

Setup an account with your affiliations in order to access resources via your University's proxy server

Through your library

My notes

Similar books and articles

Delia Cristina Balaban, Informationsvermittlung und öffentliche Meinungsbildung im rumänischen Fernsehen/ Information Broadcasting and Public Opinion Making in Romanian Television.Christian Schuster - 2003 - Journal for the Study of Religions and Ideologies 2 (5):230-232.
Ioana iancu Delia Cristina Balaban.Delia Cristina Balaban - 2009 - Journal for the Study of Religions and Ideologies 8 (24):151-167.
Myths, Archetypes And Stereotypes In Contemporary Romanian Advertising Communication.Delia Cristina Balaban - 2010 - Journal for the Study of Religions and Ideologies 9 (26):244-248.
The Creative Planning Strategy and the Question of Social Advertising in Nigeria’s Democracy.Stanislaus Iyorza - 2014 - GLOBAL JOURNAL OF HUMAN-SOCIAL SCIENCE: A ARTS and HUMANITIES - PSYCHOLOGY 14 (9).
Religion, Advertising and Production of Meaning.Iulia Grad - 2014 - Journal for the Study of Religions and Ideologies 13 (38):137-154.
Features of the advertising and PR in tourism.M. A. Zubarieva - 2015 - Granì 18 (7).
Features of advertising in tourism.Chorshanbiyeva Marjona - unknown
clicktatorship and democracy: Social media and political campaigning, advertising, likes and google rankings.Martin A. M. Gansinger - manuscript
The pragmatics of calling advertising art: Four systems theoretical approaches to art and advertising.Guido Zurstiege - 2011 - Empedocles: European Journal for the Philosophy of Communication 2 (1):3-17.
The Media Consumer Theories and Emergent Constructs in Post-Post Modern Advertising in Nigeria.Stanislaus Iyorza - 2018 - In Edde Iji, Liwhu Betiang & Esekong Andrew-Essien (eds.), Theatre and Media in the Third Millenium.

Analytics

Added to PP
2013-11-24

Downloads
48 (#457,686)

6 months
6 (#856,140)

Historical graph of downloads
How can I increase my downloads?

Citations of this work

No citations found.

Add more citations

References found in this work

On the incommensurability of theories.Jaakko Hintikka - 1988 - Philosophy of Science 55 (1):25-38.
Myths, Archetypes And Stereotypes In Contemporary Romanian Advertising Communication.Delia Cristina Balaban - 2010 - Journal for the Study of Religions and Ideologies 9 (26):244-248.

Add more references