The article tries to inquire a third way in normative ethics between consequentialism or utilitarianism and deontology or Kantianism. To find such a third way in normative ethics, one has to analyze the elements of these classical theories and to look if they are justified. In this article it is argued that an adequate normative ethics has to contain the following five elements: (1) normative individualism, i. e., the view that in the last instance moral norms and values can only (...) be justified by reference to the individuals concerned, as its basis; (2) consideration of the individuals’ concerns and interests—aims, desires, needs, strivings—insofar as they have a justificatory function; (3) a pluralism of references of these concerns and hence of moral norms and values to all possible elements of actions; (4) the necessity of a principle of aggregation and weighing with regard to these concerns; (5) finally, as a central principle of aggregation and weighing, the principle of relative reference to self and others, operating as a generalizing meta-principle that guides the application of concrete principles and decisions. (shrink)

Normative ethics concerns the criticism and justification of morality, law, and other systems of norms. This book develops a normative ethical theory based on individuals and offers a third way beyond the dominant paradigms of Kantianism and Utilitarianism. This theory can assist us in answering concrete ethical questions. The book discusses, for example, the existence of duties to oneself, the permissibility of paternalistic decisions for others, and the status of supererogatory actions. It also considers various problems in bioethics. Key features: (...) Development of a new normative ethical theory Up-to-date overview of the topic Written in clear and comprehensible style Provides answers to concrete ethical problems Also of interest for doctors, lawyers, and economists ". (shrink)