Abstract
Richard Brandt’s “Second Puzzle” for utilitarianism asks: What is meant to count as benefit or utility? In addressing this puzzle, Brandt dismisses “objective” theories of utility as prejudging substantive moral issues and opts for “subjective” theories of utility based either on desire-satisfaction or happiness, so as to welcome people with a variety of substantive moral commitments into his utilitarian system. However, subjective theories have difficulties finding principled grounds for elevating one desire over another. Brandt attempts to circumvent the difficulties through his “reformed definition” of rationality, a definition that hinges on his notion of cognitive psychotherapy. Cognitive psychotherapy asserts that a desire is rational only once it is vividly exposed to relevant, available information. I argue that Brandt’s notion of cognitive psychotherapy tacitly builds substantive metaphysical and ethical commitments into his reformed definition of rationality, thus rendering his theory of utility an objective theory. Answering Brandt’s “Second Puzzle” forces not only Brandt, but also utilitarians more generally, to take up substantive metaphysical and ethical commitments from the outset, commitments that substantially predetermine the outcomes generated by their utilitarian systems.