In this article, I attempt to describe how certain theoretical constructions of semiotics could be applied in educational theoretical work. First I introduce meaning as a basic concept of semiotics, thus also touching on concepts such as action, competence and causality. I am then able to define learning as a change of competences, and also refer to the pedagogical concept of learning i.e. Bildung, which can be roughly defined as valuable human learning. I then take up the problem (...) of education as pedagogical direction and communication. Finally, I conclude with some considerations on the famous Greimassian semiotic square. (shrink)

Later reprinted by Deborah Charles Publications (and not available from Amazon), this book expounds and comments on the application of Greimasian semiotics to a legal text, as found in the article by Greimas and Landowski in Greimas, Sémiotique et Sciences Sociales (1976), compares this with the semiotic presuppositions of Hart, Dworkin, MacCormick and Kelsen, and offers my own analysis of the implications of such semiotic analysis for legal theory, including some more recent radical non-positivist accounts.

Originally written in 1990, this reviews largely late 20th century debates on the study of law as Logic, Discourse, or Experience; the Unity of the Legal System and the Problem of Reference; Semiotic Presuppositions of Traditional Jurisprudence (Austin, Hart, Kelsen, Dworkin, Legal Realisms); then turns to legal philosophies explicitly Employing Forms of Semiotics (Kalinowski, the Italian Analytical School, Rhetorical and Pragmatic Approaches, Sociological and Socio-Linguistic Approaches, Peircian Legal Semiotics, Greimasian Legal Semiotics and Aesthetic/Symbolic Approaches). A major section (...) then offers (from a largely Greimasian point of view) some hypotheses for legal semiotics on the Problem of Reference, Semantic and Pragmatic Levels, Semiotic Groups and “The Legal Culture”, Normativity and Justification, and finally considers the implications for particular legal phenomena: the “Legal System”, Legal Institutions, Legal Codes, Legal Rules, Rights, Courtroom Behaviour: Witness and Counsel, The Judge: Justification of Decisions on Law, and the Criminal Justice Process. A conclusion addresses the status of legal semiotics. (shrink)

Sports Semiotics' applies semiotics (and other disciplines, secondarily) to analyse the social, cultural, economic and psychological significance of sports. It includes a primer on semiotic theory, sections on the analysis of wrestling by Roland Barthes in his book 'Mythologies', as well as sections on football and the sacred, the Super Bowl, and the semiotics of televised baseball.

"Eco wittily and enchantingly develops themes often touched on in his previous works, but he delves deeper into their complex nature... this collection can be read with pleasure by those unversed in semiotic theory." —Times Literary Supplement.

We provide an overview of a proposal for a new metaphysical framework within which theology and science might both find a home. Our proposal draws on the triadic semiotics and threefold system of metaphysical categories of C. S. Peirce. We summarize the key features of a semiotic model of the Trinity, based on observed parallels between Peirce's categories of Firstness, Secondness, and Thirdness and Christian thinking about, respectively, the Father, Son, and Holy Spirit. We test and extend the semiotic (...) model by exploring how Peirce's taxonomy of signs offers a new approach to theological reflection on the Incarnation. This leads to a novel way of framing scientific questions about human evolution in semiotic terms and to a new approach to theological anthropology. Finally, we use the semiotic model of the Trinity as the basis of a trinitarian approach to the theology of creation according to which the semiotic processes that are fundamental to life and to human behavior and cognition may be understood as “vestiges of the Trinity in creation.”. (shrink)

It is argued, that theory sf signs, especially in the tradition of the great philosopher Charles Sanders Peirce (1839–1914) can inspire the study of central problems in the philosophy of biology. Three such problems are considered: (1) The nature of biology as a science, where a semiotically informed pluralistic approach to the theory of science is introduced. (2) The peculiarity of the general object of biology, where a realistic interpretation of sign- and information-concepts is required to see sign-processes as immanent (...) in nature. (3) The possibility of an artificial construction of life, hereby discussed as a conceptual problem in the present form of the artificial life project and its implied definition of life. (shrink)

Peirce described himself as a disciple of Berkeley, and described the truth of Berkeleyanism as consisting, in part, of “hinging” all philosophy (or "all coenoscopy") on the concept of sign. This article collects Berkeley’s chief semiotic contributions, and discusses how it may have influenced Peirce’s semiotic.

The continuing growth of semiotics signifies increased awareness of global communicative processes. Expansion of the communicative universe through semiotic research furthers the transformation of our contemporary experience. Semiotics thus provides a means to articulate transmodernity. We validate this assertion through semiotic analysis of an everyday object, by which we discover an infinite horizon. With that horizon, we transcend the global culture of addiction and reach the spiritual science that is necessary to develop a lasting paradigm for humankind.

Semiotic objections to markets urge us not to place a good on the market because of the message that doing so would send. Brennan and Jaworski reject them on the grounds that either the contingent semiotics of a market can be changed or the weakness of semiotic reasons allows them to be ignored. The scope of their argument neglects the impure semiotic objections that claim that the message a market sends causes, constitutes, or involves a nonsemiotic wrong. These are (...) the most compelling class of semiotic objections and are the kind actually advanced in the literature. Rather than focusing on the necessity or contingency of a market's semiotics, we should instead attend to a semiotic objection's most important feature: its purity or impurity. (shrink)

Semiotics is the study of signs addressing their action, usage, communication and signification. Edusemiotics—educational semiotics—is a recently developed direction in educational theory that takes semiotics as its foundational philosophy and explores the philosophical specifics of semiotics in educational contexts. As a novel theoretical field of inquiry, it is complemented by research known under the banner ‘semiotics in education’, which is largely an applied enterprise. In this respect edusemiotics is a new conceptual framework for both theoretical (...) and empirical studies. Edusemiotics has also been given the status of being a new branch of theoretical semiotics and it was launched as such at the 12th World Congress of the International Association for Semiotic Studies in September 2014 at the New Bulgarian University in Sofia. The article presents ‘semiosis’ as the action of signs across culture AND nature and posits ‘learning’ in terms of developing semiotic consciousness and semiotic competence. Semiosis is a process and as such it defies the Cartesian philosophy of substance-dualism that still informs the culture of education. The paper focuses specifically on university education permeated by disciplinary boundaries and the fragmentation of knowledge grounded in objective science inherited from modernity. Where is semiotics as the science of signs in the context of academic culture? The authors conclude by affirming the transdisciplinary character of semiotics and edusemiotics and specify the distinctive focal points of transdisciplinary knowledge afforded by edusemiotics. (shrink)

Signs in the early stages of research (e.g. pathways, thoughts/ideas, and structured feedback) form a web that we call the semiotic web of the research proposal. This web is based on the unlimited semiosis of signs, the semiotic square of education, and the semiotic web of law. We start weaving this web by formulating a raw thought and a number of research ideas. Βy travelling various pathways, we develop patterns of thinking which in turn lead to several potential research proposals, (...) one of which will become the chosen research proposal. We use the concept “semiotics of education” as our theoretical base for a heuristic tool, the semiotic web of the research proposal, to explore an aspect of educational research methodologies. Recognizing that overcoming habitual dualisms is a distinguishing feature of the semiotics of education, we open up the discussion about the extent to which the research proposal should be an integral part of the main supervision process and explore some of the possibilities surrounding this goal. The study highlights the evidence arising from a lifelong distance-learning programme in research proposal development and provides illustrative examples of the way in which educational principles have been translated into practice in a Greek university. This article is based on our presentation “The semiotic web of the research proposal” delivered at the conference Semiosis in Communication – Knowing and Learning, Bucharest, June 16–18, 2016. (shrink)

Semiotics has the merit of demonstrating that whatever is human involves signs. Indeed, it implies more than this: viewed from a global semiotic perspective we now know that whatever is simply alive involves signs. And this is as far as cognitive semiotics and global semiotics reach. But semioethics pushes this awareness even further by relating semiosis to values and by focusing on the question of responsibility, of radical, inescapable responsibility inscribed in our bodies insofar as we are (...) ‘semiotic animals,’ on the human capacity for responsibility for life over the entire planet. Semioethics develops our awareness of the extension of the semiosic network in the direction of ethics; from a semioethic perspective the question of responsibility cannot be escaped at the most radical level (that of defining commitments and values). (shrink)

Semiotics, the body of knowledge developed by study of the action of signs, like every living discipline, depends upon a community of inquirers united through the recognition and adoption of basic principles which establish the ground-concepts and guide-concepts for their ongoing research. These principles, in turn, come to be recognized in the first place through the work of pioneers in the field, workers commonly unrecognized or not fully recognized in their own day, but whose work later becomes foundational as (...) the community of inquirers matures and ‘lays claim to its own’. As semiotics has matured, the work of Jakob von Uexküll in establishing the concept of Umwelt has proven to be just such a pioneering accomplishment for the doctrine of signs, and in this paper I trace out some of the lines of development according to which Uexküll’s concept came to occupy its central place in semiotics today. (shrink)

Developed from a one-day symposium at the University of Tilburg, this collection of papers explores the semiotic foundations of legislation as viewed from jurisprudential, institutional and sociological perspectives. They pose such questions as: the audience of legislation; the relations between legislative and judicial discourse; the contributions of speech act theory; the effectiveness of legislation and its meaning in non-legal discourse; and the creation of a supra-national form of constitutional discourse, that of Europe.

The aim of this paper is to explore how food can be analyzed in terms of signs and codes of everyday life, and especially how food can be used to express ethical concerns. The paper investigates the potential of a semiotic conceptual analysis: How can the semiotic approach be used to analyze expressions of ethics and food ethics in everyday life? The intention is to explore from a theoretical point of view and with constructed cases, how semiotics can be (...) used to analyze the role of food as an expression of ethics in everyday life among families, friends, and colleagues: How do foodstuffs function as signs of ethics in everyday life? How is food used to send signals about care and concern? How are the signs of food ethics perceived? It is concluded that analyzing ethical considerations with respect to food with the help of the semiotic model can show us perspectives that otherwise would be difficult to see and thus we can address everyday food ethical issues that otherwise might not be noted. The semiotic approach to food ethics in everyday life is a conceptual framework that can be used to draw attention to certain domains and fields of food ethical behavior that otherwise would tend to remain implicit and unspoken. (shrink)

Intercultural Approaches between Europe and China via Art? -/- Two landscapes from different cultures, Europe and China, that are both considered masterpieces are the focus of a study by Martina Sauer. To what extent are they each perceived as beautiful? Can the differences in aesthetic understanding tell us something about the respective cultures? Do the results have the potential to contribute to intercultural rapprochement between Europe and China? The possibility that these ideas can be fruitful for intercultural connections and understanding, (...) and for a re-evaluation of the interaction between humans and nature, is considered and analysed using the tools and theory of vitality semiotics (VS). -/- The task is examined by taking up premises from the philosophy of emotions by Sabine A. Döring, from the art history by Heinrich Wölfflin, from the infant research by Daniel N. Stern and from the empirical research in neuroscience on vitality forms by the research group around Giacomo Rizzolatti. -/- Cf. Martina Sauer, Vitality Semiotics: The Ever Beautiful and Its Potential for an Intercultural Approach: In Atmospheric Design and Everyday Aesthetics, edited by David Brubaker & Zhuofei Wang [Contemporary Aesthetics, Special Volume 12, 2024]: 1-11. (shrink)

This paper examines the progenitors of the semiotic concepts in current Second Language Acquisition (SLA) theory as well as some concepts that could further inform recent trends in SLA theory and practice. Through the connections between recent ecology models of language learning (e.g., Kramsch 2002, 2006, 2010) or an “ecological-semiotic perspective” (e.g., van Lier 2002, 2004) and fundamental concepts in semiotic theory such as the signifying order (Danesi), multimodality, (Kress), modeling systems theory (Sebeok), and Umwelt theory (von Uexküll), this paper (...) also considers a recent draft of an ACTFL position statement on the Use of the Target Language in the Classroom. (shrink)

A model called the “semiotic ladder,” which consists of “consecutive semiotic squares,” is proposed in this paper, through which the meanings of the deep structure of a narrative can be depicted as fluid and dynamic. It shows the stages of producing meanings in the narrative, from beginning to end. To see this, several narratives in the epic and mythological genres are analyzed in order to discover their abstract and deep structural meanings, and to prove the dynamic nature of meaning in (...) the semiotic ladder. According to the analysis, the process of the semiotic ladder depicts the displacement and fluidity of narrative meanings using consecutive semiotic squares, and this pattern can be applied to and implemented in all narratives. Also, the semiotic ladder allows us to clearly observe the pattern of movement of the narrative subject schema in the path of accomplishing the object. (shrink)

For some Western translators before the twentieth century, domestication was their strategy to translate the classical Chinese poetry into English. But the consequence of this strategy was the sacrifice of the ideogrammatic nature of these poems. The translators in the twentieth century, especially the Imagist poets and translators in the 1930s, overcame the problems of their predecessors by developing their translation theory and practice in ways that are close to those of many contemporary semiotic translators. But both Imagist translators and (...) contemporary semiotic translators have the problem of indifference to the feeling of the original in their translations. For the problem of translating the classical Chinese poetry by the Westerners before the twentieth century and the Imagist poets and translators of the twentieth century, see Zhao and Flotow 2018. This paper attempts to set up an aesthetic-semiotic approach to the translation of the iconicity of classical Chinese poetry on the basis of the examination of both Eastern and Western translation studies. (shrink)

Many caricaturists get the idea for their caricature from current issues of society. The philosophy of the caricature lies in the opinion it presents, which discusses society’s goals, culture, and crises, and it is represented in an ironic way to deliver its visual message. The fight for women’s rights, inequality, and discrimination are examples of issues concerning Saudi women that have been represented by several caricaturists. Hence, the aim of this paper is to investigate female and male caricaturists’ linguistic and (...) semiotic representation of Saudi women’s challenging issues. Following (Kress and Van Leeuwen. 2006. Reading images: The grammar of visual design, 2nd edn. London: Routledge), a social semiotic multimodal approach to the analysis is adopted in this study, which is drawn from Halliday’s social semiotic theory. Twenty caricatures were carefully selected based on the content and the issues that are being discussed in the caricatures with a consideration of their relation to the aim of the study. The present study contributes to enriching Saudi women’s rights in relation to Saudi Vision 2030. The research is significant in that, in examining women/male caricaturists’ representations of the challenges and opportunities of Saudi women empowerment prior/after Saudi Vision 2030 in the workplace, social life, it contributes to understanding the supportive caricature discourse, basic social values for Saudi women, the pressures they undergo, and the success they have achieved so far in attaining their rights. The study findings show that both the semiotic and verbal elements of the caricatures were significant in delivering the messages for women’s rights in the new Saudi. (shrink)

The threshold from unicellularity to multicellularity has been crossed only in three major living domains in evolution with any lasting success. The hard problem was to create a multicellular self. Such a self is vulnerable to breakdown due to the unavoidable appearance of mutant anarchistic cells, and stringent semiotic scaffoldings had to emerge to prevent this. While a unicellular self may go on to live practically forever, the multicellular self most often must run through an individuation process ending in the (...) death of the individual. Due to basic differences in cells of plants, fungi and animals this individuation process poses very different challenges in the three kingdoms of plants, fungi and animals, and the solutions found to these differences are discussed. In the same time as multicellularity ushered life into the epoch of mortality it logically also led to the appearance of fertilization and thereby the need for a whole new set of elaborate semiotic scaffoldings. Multicellularity also opened the door to the formation symbiotic relations where cells with different genomes might collaborate or at least coexist inside the same body. All in all multicellularity led to an enormous diversification both of morphology space and the space of sensomotoric elaborations. New means for scaffolding of this expansion and diversification of possible life forms into functional patterns called for a corresponding growth in the space of semiotic tools and initiated a growth in semiotic freedom, that has continued to our days. (shrink)

For over a century, the increasing separation between philosophical hermeneutics, which has moved away from texts, and philology, tempted by positivism, may have caused regret. Formal and cognitive linguistics have developed partial models, thus abandoning the historical comparative methodology characteristic of cultural studies to such an extent that they have lost contact with philological and hermeneutical issues. In contrast, corpus linguistics has developed a digital philology, and is confronted with the hermeneutics of software output. But a text model must still (...) be developed that reflects not only textual semiosis (as a normed pairing between content and expression) but also the poles of Viewpoint (genetic and hermeneutic) and Guarantee (as much for content, in terms of legitimacy, as for expression, in terms of authenticity). This will allow the articulation of internal and external linguistics (as pragmatics cannot), and also the reconciliation of philology and hermeneutics, mediated by text semiotics. As the document is a philological concept, the text a linguistic concept, and the complete work the object of hermeneutics, textual semiosis is the ideal way to understand and describe the articulation between these levels of objectivity and the disciplines attached to them. (shrink)

The central focus of this paper is the disjunction between the findings of climate science in revealing the threat of global warming and the failure to act appropriately to these warnings. The development of climate science can be illuminated through the perspective provided by Peircian semiotics, but efforts to account for its success as a science and its failure to convince people to act accordingly indicate the need to supplement Peirce’s ideas. The more significant gaps, it is argued, call (...) for the integration of major new ideas. It will be argued that Peirce should be viewed as a Schellingian philosopher, and it will then be shown how this facilitates integration into his philosophy of concepts developed by other philosophers and theorists within this tradition. In particular, Bourdieu’s concepts of the ‘habitus’ and ‘field’ will be integrated with Peirce’s semiotics and used to analyse the achievements and failures of climate science. It will be suggested that the resulting synthesis can augment Peirce’s evolutionary cosmology and so provide a better basis for comprehending and responding to the situation within which we find ourselves. (shrink)

Tracing different kinds of semiotic practices in boxing, in our text we provide a detailed reconstruction of the way athletes and other participants interpret each other’s actions and integrate these interpretations in their own course of motor action. Drawing on an ethnomethodological approach we argue that these interpretations should not be seen as being isolated from their contextual background. This context and the semiotic actions taking place within them mutually elaborate one another. Analyzing several video recordings and their transcripts, we (...) show how the social interaction of boxing fights consists of a “multi-layeredness of semiotic practice.” These layers of semiotic practice are complemented by what we introduce as asemiotic practices. Asemiotic practices exploit semiotic routines that are a part of boxing and attempt at weakening and overcoming the opponent during the fight thus eventually destroying his or her semiotic capacities. (shrink)

_Edusemiotics_ addresses an emerging field of inquiry, educational semiotics, as a philosophy of and for education. Using "sign" as a unit of analysis, educational semiotics amalgamates philosophy, educational theory and semiotics. Edusemiotics draws on the intellectual legacy of such philosophers as John Dewey, Charles Sanders Peirce, Gilles Deleuze and others across Anglo-American and continental traditions. This volume investigates the specifics of semiotic knowledge structures and processes, exploring current dilemmas and debates regarding self-identity, learning, transformative and lifelong education, (...) leadership and policy-making, and interrogating an important premise that still haunts contemporary educational philosophy: Cartesian dualism. In defiance of substance dualism and the fragmentation of knowledge that still inform education, the book offers a unifying paradigm for education as edusemiotics and emphasises ethical education in compliance with the semiotic unity between knowledge and action. Chapters contain accessible discussions in the context of educational philosophy and theory, crossing the borders between logic, art, and science together with a provocative theoretical critique. Recently awarded a PESA book award for its contribution to the philosophy of education, _Edusemiotics_ will appeal to an academic readership in education, philosophy and cultural studies, while also being an inspiring resource for students. (shrink)

The subject of this book is the thought of the American pragmatist and founder of semiotics, Charles Sanders Peirce. The book collects the papers presented to the International Conference Semiotics and Philosophy in C.S. Peirce (Milan, April 2005), together with some additional new contributions by well-known Peirce scholars, bearing witness to the vigour of Peircean scholarship in Italy and also hosting some of the most significant international voices on this topic. The book is introduced by the two editors (...) and is divided into three sections, corresponding to the three main areas of the most interesting contemporary reflection on Peirce. Namely, Semiotics and the Logic of Inquiry (part I); Abduction and Philosophy of Mathematics (part II); Peirce and the Western Tradition. (part III). The analysis is carried out from a semiotic perspective, in which semiotics should not be understood as a specific doctrine but rather as the philosophical core of Peirce’s system. As we read in the introduction: “it is semiotics and philosophy or, rather, semiotics as philosophy and philosophy as semiotics, which emerge from a reading of these papers”. (shrink)

(by a semiotician) EERO TARASTI A semiotic interpretation of the two last centuries in the history of Western art music is in many respects a challenging ...

Introduction: Semiotic ScaffoldingA central idea in biosemiotic writings has been the idea of growth in semiotic freedom as a persistent trend in evolution . By semiotic freedom we mean the capacity of species or organisms to derive useful information by help of semiosis or, in other words, by processes of interpretation in the widest sense of this term. While even bacteria have a certain very limited ability to interpret cues in the medium this ability obviously becomes more developed in more (...) complex organisms, and is typically most developed in big-brained animals that are late arrivals at the evolutionary scene. The evolution of a richer semiotic capacity is of course only one among many strategies available in the evolutionary game. Yet, this particular strategy potentially ignites a self-perpetuating evolutionary dynamics, since each step taken by a species along this route potentially opens new agendas for further change:the more capable some species ar .. (shrink)

In this article one of possible ways of development of the descriptive metaphysics, connected with semiotics interpretation of Kant’s transtsendentalism, is discussed. This interpretation will be coordinated with such ideas of modern non-classical metaphysics, as the deconstruction by Jack Derrida and the "distinction philosophy" by Gilles Deleuze.

The workpractices associaied with the use of an information system can be described using semiotic theories in terms of patterns of human communication. A model of workpractices has been created called the systemic semiotic workpractice framework that employs two compatible but distinct semiotic theories in order to explain the complexity of information systems use in organisational contexts. One of these theories called social semiotics can be used to describe atypical workpractice realisations, where a user renegotiates one or more canonical (...) sequences of activities typically associated with a specific system feature. In doing so the user may alter the staging of the workpractice, redefine the goal of the workpractice, or renegotiate the usual role they adopt within the workpractice. Central concepts in social semiotics are explained and applied to an actual atypical renegotiated workpractice associated with the loan of materials to students in a smalloperational level information system called ALABS. (shrink)

In this reply to James H. Fetzer’s “Minds and Machines: Limits to Simulations of Thought and Action”, I argue that computationalism should not be the view that (human) cognition is computation, but that it should be the view that cognition (simpliciter) is computable. It follows that computationalism can be true even if (human) cognition is not the result of computations in the brain. I also argue that, if semiotic systems are systems that interpret signs, then both humans and computers are (...) semiotic systems. Finally, I suggest that minds can be considered as virtual machines implemented in certain semiotic systems, primarily the brain, but also AI computers. In doing so, I take issue with Fetzer’s arguments to the contrary. (shrink)

This paper uses a social semiotic perspective to analyze Donald Trump’s domination of media coverage of the US presidential campaign from 16 June 2015, when he announced his candidacy for nomination as the Republican candidate until 8 November 2016, when he was elected as President of the United States. The paper argues that one of the keys to Donald Trump’s domination of media coverage was that, in presenting himself and his agenda, he foregrounded interpersonal meaning by making himself the focus (...) of attention of the campaign through strategies that invaded various semiotic spaces to form a “sub-semiosphere” of Trump dogma. The effects of this were that what he did and what he said captured the majority of media attention at the expense of his opponents, enabling him to win the election, despite his complete lack of background experience as a politician. (shrink)

This volume serves as a reference on the field of cognitive semantics. It offers a systematic and original discussion of the issues at the core of the debate in semiotics and the cognitive sciences. It takes into account the problems of representation, the nature of mind, the structure of perception, beliefs associated with habits, social cognition, autism, intersubjectivity and subjectivity. The chapters in this volume present the foundation of semiotics as a theory of cognition, offer a semiotic model (...) of cognitive integration that combines Enactivism and the Extended Mind Theory, and investigate the role of imagination as the origin of perception. The author develops an account of beliefs that are associated with habits and meaning, grounded in Pragmatism, testing his Narrative Practice Semiotic Hypothesis on persons with autism spectrum disorders. He also integrates his ideas about the formation of the theory of mind with a theory of subjectivity, understood as self-consciousness which derives from semiotic cognitive abilities. This text appeals to students, professors and researchers in the field. (shrink)

We explored the need for an ecosystem approach based on relational systems when conducting research on South Korea’s cultural industry. We used Mollard’s (2009. L’ingeniere culturelle. Paris: PUF) idea of the participants in the French cultural system as a key reference and extended it to the notion of the platform, which is the core concept of South Korea’s cultural industry ecosystem (CIE). We also utilized the idea of the “semiotic square of consumption values” from Floch to explicate each platform and (...) participant, which play a significant role in South Korea’s CIE. By defining a role rooted in the relationship and values for each subject (i.e., the production, consumption, authority, and intermediary subjects), we aimed to better understand the ecosystem of the cultural industry and focused on K-pop as a specific aspect of South Korea’s cultural sector by identifying the current identity of each participant. (shrink)

This paper analyses the immunological response of breast cancer patients through the lens of medical semiotics. From this perspective both psychological and physiological symptoms are treated as a set of transitive signs. The symptomatic journey of breast cancer patients was documented through an ethnographic engagement with a breast cancer charity. This journey consists of diagnosis, treatment and remission, where both the physical and psychological trauma maybe irreversible. Equally the genetic disposition of each patient and the variability of the treatment (...) give rise to a plethora of possible immunological responses. The case study organization provided both therapeutic treatment but also sold oncology products to its patients, matching the products’ composition to the specific immunological responses caused by breast cancer treatment, e.g., brittle skins or hair loss, etc. This paper explores how the varied and transient nature of immunological semiosis is identified and commoditized into an economic process. This challenging social context is of interest from a semiotic stand point because it offers a singular paradigm to explain the evolution of signs and symptoms into sales. (shrink)

Argumentation is a cognitive category. Texts cannot be said to be argumentation, nor can argumentation be said to lie in texts. This is an almost trivial semiotic point of departure, but it is quite relevant nevertheless. In this contribution, three reasons are developed to emphasize and to articulate the semiotic component of argumentation to show that it is a crucial element that cannot be disregarded. Two of these reasons are mentioned only in passing as other contributions in this volume deal (...) with them more substantially. The third reason, being that argumentation requires an exchange of discourse worlds and that consequently the mimetic construction of these discourse worlds is part of the argumentation, is discussed in some detail in this paper. It will be argued that a lack of attention for the mimetics of argumentation is regrettable, both theoretically and practically. Focusing on the mimetics raises questions concerning the dominant ‘propositional’ format of argumentation assumed to be essential for argumentative assessment. (shrink)

Semiotic Theory of Learning asks what learning is and what brings it about, challenging the hegemony of psychological and sociological constructions of learning in order to develop a burgeoning literature in semiotics as an educational foundation. Drawing on theoretical research and its application in empirical studies, the book attempts to avoid the problematization of the distinction between theory and practice in semiotics. It covers topics such as signs, significance and semiosis; the ontology of learning; the limits of learning; (...) ecosemiotics; ecology and sexuality. -/- The book is written by five of the key figures in the semiotics field, each committed to the belief that living is a process of interaction through acts of signification with a signifying environment. While the authors are agreed on the value of semiotic frameworks, the book aims not to present an entirely coherent line in every respect, but rather to reflect ongoing scholarship and debates in the area. In light of this, the book offers a range of possible interpretations of major semiotic theorists, unsettling assumptions while offering a fresh, and still developing, series of perspectives on learning from academics grounded in semiotics. -/- Semiotic Theory of Learning is a timely and valuable text that will be of great interest to academics, researchers and postgraduates working in the fields of educational studies, semiotics, psychology, philosophy, applied linguistics and media studies. (shrink)

Terms loaded with informational connotations are often employed to refer to genes and their dynamics. Indeed, genes are usually perceived by biologists as basically ‘the carriers of hereditary information.’ Nevertheless, a number of researchers consider such talk as inadequate and ‘just metaphorical,’ thus expressing a skepticism about the use of the term ‘information’ and its derivatives in biology as a natural science. First, because the meaning of that term in biology is not as precise as it is, for instance, in (...) the mathematical theory of communication. Second, because it seems to refer to a purported semantic property of genes without theoretically clarifying if any genuinely intrinsic semantics is involved. Biosemiotics, a field that attempts to analyze biological systems as semiotic systems, makes it possible to advance in the understanding of the concept of information in biology. From the perspective of Peircean biosemiotics, we develop here an account of genes as signs, including a detailed analysis of two fundamental processes in the genetic information system (transcription and protein synthesis) that have not been made so far in this field of research. Furthermore, we propose here an account of information based on Peircean semiotics and apply it to our analysis of transcription and protein synthesis. (shrink)

Brown examines the types of scene that exist, along with related concepts such as authenticity and the 'really' real. It also explores the effectiveness of scenes in spreading new actions and ideas, as welll as their role in both facilitating 'difference' and introducing originality and newness in modern society. Finally, the book deals with the fragility of scenes, why they can often become subsumed by normality and how this might be prevented.

Face-to-face interaction is a primordial site for human activity and intersubjectivity. Empirical studies have shown how people reflexively exhibit a face orientation and work to establish a formation in which everyone is facing each other in local participation frameworks. The Face has also been described by, e.g., Levinas as the basis for a first ethical philosophy. Humans have established these Face-formations when interacting since time immemorial, but what happens when one of the participants is present through a telepresence robot? Based (...) on ethnomethodology, Peircean/goodwinian semiotics, multimodal conversation analysis and video data from a Danish residential rehabilitation center, the article shows the ways in which participants manage to interactively, cooperatively, and moment by moment achieve an F-formation in situ. The article contributes a detailed analysis and discussion of the kind of participant a telepresence robot is, in and through situated interactions: I propose that we term this participant the RoboDoc, given that it is an assemblage of a doctor who controls a robot. By focusing on the affordances of mobility, the article contributes to a renewed understanding of the importance and relevance of establishing Face-orientations in an increasingly technofied telepresence world. (shrink)

Based on interviews with guide dog users from Sweden, Estonia and Germany and participatory observation of the teams’ work, the article discusses three kinds of semiotic challenges encountered by the guide dog teams: perceptual, sociocultural and communicative challenges. Perceptual challenges stem from a mismatch between affordances of the urban environment and perceptual and motoric abilities of the team. Sociocultural challenges pertain to the conflicting meanings that are attributed to dogs in different social contexts and to incompatible social norms. Challenges related (...) to intrateam communication and interpretation of the other counterpart’s behavior are mostly tied to the difficulties of placing the other’s activities in the right context. Germany, Estonia and Sweden differ in their history of guide dog institutions and the organisation of guide dog work, but the challenges of the guide dog users appear to be fairly similar. However, differences appear in the stress laid on one or another type of challenge as well as in the explanations provided by the informants for the background of the challenges. The challenges, as analysed in the article, reflect not only the existing problems of guide dog users, but also their expectations for a social and physical environment, in which the teams would feel welcome. (shrink)

The individual and social formation of a human self, from its emergence in early childhood through adolescence to adult life, has been described within philosophy, psychology and sociology as a product of developmental and social processes mediating a linguistic and social world. Semiotic scaffolding is a multi-level phenomenon. Focusing upon levels of semiosis specific to humans, the formation of the personal self and the role of friendship and similar interpersonal relations in this process is explored through Aristotle’s classical idea of (...) the friend as ‘another self’, and sociologist Margaret Archer’s empirical and theoretical work on the interplay between individual subjectivity, social structure and interpersonal relations in a dynamics of human agency. It is shown that although processes of reflexivity and friendship can indeed be seen as instances of semiotic scaffolding of the emerging self, such processes are heterogeneous and contingent upon different modes of reflexivity. (shrink)

This paper argues that garbage is no longer the site of contempt and fear and has become an object of profound theoretical investigation. The paper reviews some of the salient points in the growing body of theory about garbage and shows that if one thing has come out of this scholarship, it is that waste is both productive and dangerous, spent but agential, rejected but inescapable, and the intensity of disruptions of order potential in waste are immense. I show that (...) two very different poems – one entitled “Above the Water, Under the Water” by South Korean poet Choi Sung-ho, the other entitled “Garbage” by American poet A.R. Ammons –reveal in very different ways both the agentic capacity of garbage and the ascension of garbage to a semiotics of the sublime in the twentieth century, East and West. (shrink)

The concern of this work is with developing an alternative to standard categories in theology and philosophy, especially in terms of how they deal with nature. Avoiding the polemics of much contemporary reflection on nature, it shows how we are connected to nature through the unconscious and its unique way of reading and processing signs. Spinoza's key distinction between natura naturans and natura naturata serves as the governing framework for the treatise. Suggestions are made for a post-Christian way of understanding (...) religion. Robert S. Corrington's work represents the first sustained attempt to bring together the fields of semiotics, depth-psychology, pragmaticism, and a post-Monotheistic theology of nature. Its focus is on how signification functions in human and non-human orders of infinite nature. Our connection with the infinite is described in detail, especially as it relates to the use of sign systems. (shrink)

This paper analyses the cultural and biosemiotic bases of human attitudes towards other species. A critical stance is taken towards species neutrality and it is shown that human attitudes towards different animal species differ depending on the psychological dispositions of the people, biosemiotic conditions (e.g. umwelt stuctures), cultural connotations and symbolic meanings. In real-life environments, such as zoological gardens, both biosemiotic and cultural aspects influence which animals are chosen for display, as well as the various ways in which they are (...) displayed and interpreted. These semiotic dispositions are further used as motifs in staging, personifying or de-personifying animals in order to modify visitors’ perceptions and attitudes. As a case study, the contrasting interpretations of culling a giraffe at the Copenhagen zoo are discussed. The communicative encounters and shifting per ceptions are mapped on the scales of welfaristic, conservational, dominionistic, and utilitarian approaches. The methodological approach described in this article integrates static and dynamical views by proposing to analyse the semiotic potential of animals and the dynamics of communicative interactions in combination. (shrink)

Most bodies in this world do not have brains and the minority of animal species that do have brained bodies are descendents from species with more distributed or decentralized nervous systems. Thus, bodies were here first, and only relatively late in evolution did the bodies of a few species grow supplementary organs, brains, sophisticated enough to support a psychological life. Psychological life therefore from the beginning was embedded in and served as a tool for corporeal life. This paper discusses the (...) semiotically controlled dynamics of bodily existence that has allowed the evolution of these seemingly ‘unnatural’ mental and even linguistic kinds of species. It is shown how the skin, on the one hand, makes us belong in the world, and on the other hand, is part of the huge landscape of membranes across which the semiotic self incessantly must be reconstituted. The discussion moves on to the intracellular world of signal transduction through which the activity of single cells are put to service for bodily needs. The paper further considers the mechanisms behind homeostasis and the semiotics of the psycho-neuro-endocrine integration in the body. The concept of semiotic emergence is introduced and a holistic marker hypothesis for why some animals may have an experiential life is suggested. (shrink)

In Semiotic Investigations, Alec McHoul develops a theory of meaning that he calls "effective semiotics" - a theory that investigates "the ways in which signs have meaning by virtue of their actual uses." McHoul expounds his theory of effective semiotics - of "meaning-as-use" - in a series of provocative chapters on diverse topics. He begins by examining the relations between semiotics and history and between semiotics and specific communities. He elaborates on the nature of these relations (...) by demonstrating the "effective semiotics" of a particular photograph from the 1880s, episodes from the film Singin' in the Rain and the Batman comics, literary works, children's primers, popular accounts of science, and many other objects, artifacts, and experiences. Semiotic Investigations advances its own comprehensive theory of signs while ably examining works by such distinguished philosophers and theorists as Nietzsche, Wittgenstein, Derrida, Foucault, Habermas, Lyotard, Kuhn, and others. Yet the book is also down-to-earth and clearly written, with an eye towards a startling range of "ordinary" and "uncommon" experiences. It will be required reading for linguists, philosophers, semioticians, anthropologists, literary theorists, and students of cultural studies. (shrink)